As a freelance content marketer, I plan and execute a full content strategy, from initial keyword research and cluster planning to creating written and audio content for my clients.
Article based on an interview conducted with a Chief Product Office on the topic of Design Research, also optimized for SEO benefits.
Pillar page intended to hit the company's overall main keyword (brand protection). I created this article and managed the link-building and surrounding internal links. The result was bringing us from unranked for the keyword to the #1 organic result in the United States.
Bottom-of-the-funnel article designed to encourage readers of the value of the paid product, as well as the free trial version, aiming to expand the product's userbase.
Listicle-style content designed to draw in top-of-the-funnel users to the site, and to encourage an inbound and outbound link structure for the blog.
I conducted a market research study into counterfeit sports products, analyzed the data, then created this article and ebook.
Authoritative article written to establish client's blog as a high-trust source for explanations on internet security protocols and technologies.